Published Insights
Greenbiz.com
Michael Mercier is a guest writer at Greenbiz.com. |
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Nielsen
Michael Mercier’s "A Clockwork Green" Op-Ed piece ran in Mediaweek, Brandweek, and Adweek.”
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| Views
Michael Mercier, an Editor at “Views”, commissioned and edited “Sustainability Segmentation: Using The LOHAS Segmentation As A Window To The Green Marketplace”, by Gwynne Rogers of the Natural Marketing Institute.
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Greener Insights
In his “Greener Insights” blog Michael Mercier provides news, insights, opinion and perspective on issues of green branding, sustainability, green segmentation, and green behavior change.
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